How To Start An Online Therapy Business

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How To Start An Online Therapy Business – If you’re a physical therapist, get this guide to bringing your offline clients into your online business by offering online courses, webinars, and memberships.

Not because you don’t enjoy it, but because if you meet more clients, you will stretch yourself.

How To Start An Online Therapy Business

How To Start An Online Therapy Business

Avoiding business burnout is important for small business owners, but it can feel impossible when you’re trying to grow.

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Today we bring you five ways to turn your meetings and discussions into online products so you can scale your business.

The first way to bring your physical therapy practice online is to create and sell a relevant online course that will help your audience get the results they want in their own time.

If you are wondering how profitable selling an information product such as an online course can be, it is a profitable endeavor in today’s market.

So much so that the online education market is expected to reach a global market value of $25.3 billion by 2025.

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For a specific income example, check out the successful entrepreneur, Ryan Kulp, who earned $20,000 in two weeks after starting an online course on buying, growing and selling small businesses.

To plan, write and produce your online course, the first step is to gather information from your audience and conduct customer research.

Of course, your customers are the most important part of your business and they will give you the answers to guide your online course content.

How To Start An Online Therapy Business

So, as simple as it sounds, ask them what they want to learn about self-directed physical therapy.

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Find out their biggest pain points (literally and in the marketing sense), so you can tailor your course modules into steps that help solve their pain points. This important research will inform the specific topic and content of your online course.

Then, once you have an online course topic and research under your belt, figure out your course design and apply it to your audience.

To do this, we recommend that you create a sample course with a few modules and release it to beta students to gauge their reaction and adjust your entire course plan accordingly.

Once this step is complete and your online course content is integrated with feedback, it’s time to produce your entire course with some essential online course tools, such as a video camera, microphone, editing tool, and host.

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This is the hardest part of the process, but take heart: once you’re done with this part, the rest is easy marketing and maintenance.

(Need more help completing your course? We have a 12,000+ word online course building guide for that.)

And, as a big bonus, grading with an online course is a breath of fresh air after you’ve done a lot of work.

How To Start An Online Therapy Business

Unlike one-on-one meetings, you are not limited by the hours of the day. You can sell and offer to unlimited customers at the same unlimited price. Whether you get 10 new clients a day or 100, you don’t need to spend a lot of energy on your online course content.

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Of course, for some, an online course represents an unpleasant level of pre-loaded effort, and that’s perfectly fine. Our next tip is scalable but doesn’t cost a fraction of the cost to produce.

Another effective way to serve your physical therapy clients online is to sell webinar sessions that repeatedly help your audience achieve the results they want.

This is an excellent strategy for building loyalty among your customers. This is what 60% of all webinars are used for.

You can host and sell live or recorded webinar sessions that show your customers how to solve their pain points.

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Customer research also comes into play here, when you survey your target audience for insights into their biggest problems. Then, on your website, you simply address their top issues, provide educational value, and help your audience solve their most important problems.

For example, watch the Clinical Edge webinar that helps people learn how to use independent testing to improve their low back pain results.

And trust is a big thing, considering that 63% of people say that without trusting the company behind the product, they quickly stop buying it, regardless of its reputation.

How To Start An Online Therapy Business

As for promoting your webinar, be sure to promote it up to your scheduled webinar time and up to four weeks in advance.

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59% of registrations happen during the week of your webinar, and 17% happen during the day, so consistency is the name of the game here.

Once you build an email list, promote your webinar to your customers by using product launch email templates and sending emails announcing your new webinar.

To market your webinar, it’s as easy as adding any other digital product to your product page if you’re using the same platform as everyone else. Simply select “Webinar”, name your webinar and click “Create and Continue” when adding your new product.

Then you simply submit information in a few appropriate forms, such as your web video link (powered by YouTube Live or Zoom), instructions and price.

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It is worth noting that you can even integrate your webinar with other digital products, because all your digital products are managed with the same dashboard, which continuously measures your products.

But you don’t have to take my word for it. You can experience the easy-to-use dashboard for yourself with this 14-day no-obligation trial.

Offer your audience an educational webinar that will help solve their biggest problem. Promote your webinar with a series of marketing emails and invite your customers to the day of your scheduled webinar.

How To Start An Online Therapy Business

However, while selling webinars is hugely profitable, if you’re looking for a way to serve your customers long-term and earn cash from recurring revenue, our Next Method may be right up your alley.

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Our third way to attract your offline physical therapy clients to your online business is to offer you a membership site.

A membership site is an effective way to provide your customers with continuity where you can upload new content that helps solve their problems.

Whether it’s video tutorials, digital downloads, quizzes or articles, you can provide a variety of content for your members in your membership portal.

Coach and entrepreneur, Manda Crofts, check out Leaner: The Leaner membership site, which offers tons of content, including flexible workouts, coaching, monthly recipes, and personal trainer support in an exclusive group setting.

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Of course, personal training is not physical therapy, or vice versa, but it is a good example to follow for physical trainers who want to focus on publishing exercises aimed at specific problems and therefore involved in society.

This is a great way for your audience members to have an online community where they can ask questions, find solutions and connect with other members.

In addition, you can strengthen your brand and build relationships with members of your audience, which is what 66% of the brand community does.

How To Start An Online Therapy Business

If you are wondering how membership sites can be profitable, the successful entrepreneur, Justin Jackson, has made $83,000 with his MegaMaker Club membership since he.

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Of course, it all comes down to finding the right mix of audience members, content and price points. Finding the best price for a membership site can be difficult, but many experts – and we recommend using an orderly approach:

Look, no matter how you charge, membership sites are an effective way to serve a large group of customers over the long term, while also building an online community.

It’s okay. It combines customer service teams for a long time. If you prefer to serve your customers in a short time, look at our next method.

See how a leading PT, physical therapy education company is bringing its offline clients to provide one-on-one consultations and training to support passionate physical therapists.

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If you’re worried about how your customers will feel if you offer remote assistance online instead of in person, don’t. Today, 87% of remote users say they feel more connected to others when using video conferencing.

For live video conferencing tools, check out free online tools like Zoom, Google Hangouts Meet, GoToMeeting or Skype.

If you want to scale your live sessions, try extending your advice to clients in a group format.

How To Start An Online Therapy Business

Many video conferencing platforms allow you to video chat with large groups of people, so you can help multiple clients at once.

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The bottom line here is simple: use online video conferencing tools so you can help your clients remotely online and even in group counseling sessions.

If all of the above sounds great but it’s too much work for your time or patience, then you’re going to love our last method for today.

A fifth way to help your online physical therapy clients is to offer them an educational product in the form of an e-book or other educational digital download.

The number of ebook users has grown steadily since 2017 and is expected to reach 1.22 billion by 2024.

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However, people learn by watching, hearing, reading and writing

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