Trademark Business Name And Logo – Your business name and brand is one of the most important assets you own. If another party steals your brand, it can have a huge negative impact on your business. There are several things you can do to protect your name and brand. One of them could be registering your name and brand as a trademark.
A trademark is a trademark, word or words legally registered or created to represent a company or product. In other words, a trademark identifies the source of goods and services through a trade name, logo or saying. To further protect your trademark, you can register it with the US Patent and Trademark Office (USPTO).
Trademark Business Name And Logo
Many companies choose not to register their trademarks. In this case, your trademark has common law protection only in your immediate geographic area. This option may be appropriate for small domestic companies that do not need to worry about domestic competition, but must file with the USPTO to obtain national protection. In fact, registering a trademark gives you many benefits, such as nationwide trademark protection, your trademark will be registered and displayed in a public trademark database, you can file a lawsuit in federal court if your trademark rights are infringed, and more .
How To File And Register A Trademark For Small Businesses
For large companies, in most cases the benefits of trademark registration outweigh the difficulties. To register a trademark, you must first search the USPTO’s online trademark database to determine whether your trademark is in use or is very similar to another trademark in use. If not, you can apply for a registered trademark online.
For small and local businesses, registering your trademark may not be difficult. But if you want state and federal trademark protection, consider registering your trademark.
We store cookies that are necessary for the operation of our website and do not sell the data to third parties. To learn more, see our Privacy Policy or read about Privacy by Default®. Growing a business or organization often requires additional steps to ensure that your products and ideas are legally protected and cannot be stolen by others. Although most of your work is covered by copyright law, a trademark provides an additional layer of protection. In this guide, we’ll show you how to market your business name and protect your name and logo.
A trademark is a mark, word or words that are legally registered or created to represent a particular company or product. Trademarks are often confused with copyright because they overlap. The difference is that both protect intellectual property, while copyright covers literary and artistic works, while trademark focuses on product names, logos, and brand-identifying features.
Trademark Filing Services
In the case of a logo, which is a work of art, copyright and trademark overlap. The purpose of a trademark is to associate that logo with your work, while the purpose of a copyright is to prevent competitors from copying your work.
It entirely depends on the scope of your business and your goals. If you’re a small business owner and don’t plan to expand into markets outside of your city or state, you don’t need to brand your name. In the United States, you own the copyright once you put your company’s logo and name on paper or a computer.
However, if you want to grow your business, especially internationally, registering a trademark can save you a lot of trouble if a similar company decides to challenge your right to use a particular word, phrase or logo.
Once you trademark your business name, you own the exclusive right to use it in your commercial field. A trademark is important to your branding efforts and benefits you when people associate your company or product with a recognizable name and logo. Choosing the right logo color will also help you maintain your visual identity.
Should You Have A Registered Trademark?
If you own a local bakery, any name can fly. Donny’s Pizza is a great local restaurant. However, if you want to protect your business name, it should be more original.
Why? Imagine the confusion that would arise if someone threw in a common phrase like “hot bags”. Within a day, the courts could be inundated with claims from trademark owners, as many people want to use this simple, self-explanatory name for their small business.
If someone tried to use the word “apple” for a store that sells fruit, it would not qualify as a trademark. On the other hand, he was good with computers. So if you’re going to use a common word as your trademark, it should have a certain “metaphorical” quality.
Your trademark name must be used specifically to identify your business. You may not restrict words, phrases and symbols used for personal purposes. One of the most famous examples is pop star Beyoncé, who trademarked the name of her daughter, Blue Ivy. While you can stop people from using the name on baby products, you can’t stop them from naming their daughters Blue Ivy.
Trademark Guidance: The Best Way To Select And Protect The Brand You Love
It is in everyone’s best interest that your trademark is not easily confused with another company’s. Well, mostly – sometimes people copy the success of competitors by creating similar names and logos. This way, you benefit from confused clients confusing you with a related, more popular business.
This is where the USPTO comes in – if your business/company name is too similar to someone else’s, your trademark application may be rejected.
Once you have registered your business name and created a logo, creating a trademark is a very simple process. Start with the US Patent and Trademark Office website.
First, avoid going back and forth in this process. Before completing the online registration form, go to the Trademark Electronic Search System (“TESS”) database and search for your trademark. You want to make sure that your trademark is not being used by another company in the same industry.
Name Or Logo To Be Trademarked?
Once you’ve confirmed that your business name meets all the requirements to become a trademark, fill out the online application form here. It takes no more than two hours, and the process is so simple that you don’t need professional legal help. Trademark registration can cost up to $400, so read the instructions carefully.
You will receive a response from the assigned USPTO attorney within six months. Your application may be accepted without competition, or you may receive a detailed explanation of the problem with your trademark. You will be given a deadline to resolve them and submit the forms.
According to USPTO statistics, the number of competing trademarks increased in 2018, so prepare well.
If all goes well, your application will be submitted to the Official Gazette and other business owners in your industry will have the opportunity to compete for your trademark. If this is the case, you may need legal advice. Once this is done, your name will be officially trademarked and you will be able to use the ® symbol next to your company or business name.
Namify Becomes The First Business Name Generator To Offer Trademark Checks Radix Fzc
As your business grows, be sure to keep an eye on your competitors and react immediately if someone is using a brand similar to yours. In this way, you help your growing business and your brand.
As I mentioned earlier, trademark and copyright often overlap, and making sure you have both will save you a lot of trouble and help you create a unique brand. As with a trademark, applying for a copyright is a simple and straightforward process.
You will get the online form by clicking on the eCO online registration button. Online registration is $35. It can take up to eight months to process your application, but don’t worry. Your copyright registration becomes effective when the USCO accepts your application.
As you can see, fully protecting your brand is a simple process that doesn’t take much time, allowing you to focus on what’s most important, growing your business. However, learning how to market and protect your name is only the beginning of your branding.
The Ultimate Guide To Trademark Registration
So think twice – does your brand reflect your product, business, worldview, mission and goals? Don’t think that your branding efforts are limited just because you’re a startup. The secrets of the world’s most famous brands, such as Nike, are very simple – you can find them here. I help my clients ensure their business success by providing easy-to-understand legal guidance in a supportive environment. Power.
What does the trademark have to do with your favorite brand? Choosing a company, product or service name, logo design and/or description can be a very emotional decision. You can spend hours thinking and getting other people’s opinions. turn into
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